| References Project (SAP Americas) |
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The Customer Value and Reference
Services (CVRS) organization provides SAP Sales
and Marketing professionals with customer information
in support of direct and indirect sales efforts
globally. The information they provide comprises
both references (through customer/client one-on-one
calls, meetings, events and more; also called "sales
references") and value collateral comprising
success stories, case studies, and more (also called
"marketing references").
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